Revolutionizing in-store retail measurement and real-time reporting through image recognition technology services.

Our story

Planorama was established in 2009 with the mission of revolutionizing in-store measurement, real-time reporting and execution in the retail space through its unique image recognition technology, ultimately driving efficiencies and sales uplift.

Based in one of Paris’ innovation centers where several other technology companies are headquartered, we work in an environment where new ideas and creativity flourish.

Today Planorama is the recognized leader in supplying image recognition technology services, real-time reporting and products to manufacturers and retailers around the world. We work with some of the most recognized global brands in over 20 countries and our roster and reach continues to expand.

Planorama has established a strategic partnership with The Smollan Group of South Africa, a global field marketing leader in 16 countries and with 50,000 employees. Smollan is part of WPP, the world leader in marketing communication services with 3,000 offices in 110 countries. Our association with these organizations allows us to leverage world class resources to better serve our clients.

We are aggressively investing in our Research and Development activities, including our latest R&D facility in Budapest, Hungary. This ensures that we continue to supply our worldwide partners with leading edge products and services in the field of in-store image recognition and real-time reporting.

We are driven daily by our core values of Innovation, Quality, and Flexibility:


Planorama was the first image recognition company to offer real-time reportingPlanoCheck. We are delivering results to reps during their visit to identify and correct crucial KPI’s. Our roadmap for new products and enhancements reiterates our commitment to providing our partners with solutions that not only will save them time and money but also increase sales.


We are demanding on ourselves to provide time critical, highly accurate data to our partners. We have implemented a rigorous quality assurance program that manually checks the automatically processed information before it is released to our partners. We consistently deliver results in the 98-99% range based upon random audits conducted by our clients.


One solution truly does not work in today’s global retail environment. Listening and responding to our customers is key to our growth and success. We pride ourselves in delivering results in “minutes, not hours” and providing customized KPIs and real-time reporting to our clients. All of our associates are empowered to make this happen.

We would welcome an opportunity to speak with you to understand your specific needs and determine the best solutions to help you save costs and boost sales.


Please feel free to give us a call or send us a message for more information